Will Barton

Will Barton is a healthcare entrepreneur and operator specializing in cash-based medicine, medical weight loss, and longevity. He founded Options Medical Weight Loss, where he built the operational systems that took the company from a single clinic to a national franchise brand, culminating in a private equity acquisition.

Today, Will is Founder and CEO of MyGevity, a longevity company offering genetic and biological age testing, science-backed supplementation, and an AI-driven health portal that turns lab data into personalized protocols.

Through Will Barton Ventures, he works as a consultant or steps in as fractional COO/CEO for cash-based practices — medspas, medical weight loss clinics, longevity centers, and concierge medicine — installing the growth systems, staffing models, and patient-experience playbooks proven at franchise scale.